‘Get bent’: Boston Pizza’s Stanley Cup pitch to Canadian hockey fans backfires | Unpublished
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Source Feed: Global News - Canada
Author: Michelle Butterfield
Publication Date: April 29, 2024 - 16:52

‘Get bent’: Boston Pizza’s Stanley Cup pitch to Canadian hockey fans backfires

April 29, 2024
Did Boston Pizza actually ask hockey fans to cheer for ALL the Canadian teams?


Unpublished Newswire

 
A reporter’s promise of confidentiality extends beyond this life, which is how I found myself on the section couch with Diane Deans in her home this past Monday. I had come to say goodbye, but also to get her blessing to tell how she helped me break what would be one of the biggest stories of my career. Read More
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